2.2 員工關懷
BMW集團視其員工為獲得成功的主要因素，同時也是世界范圍內公司成功的重要保證。正是公司的員工把BMW集團的成功故事變為現實。所以，BMW集團在人力資源方面也信奉可持續發展原則，并把它融入到公司的經營哲學中。
Equal opportunities and diversity.：The employees of the BMW Group work in different countries on different continents. They are as diverse as you would expect in our globalised modern world. For us, it goes without saying that each employee is treated equally, regardless of their background, age or gender, and is given the same opportunities.
Within the BMW Group, we are particularly aiming for a mixed age structure and to have more women in managerial(管理的) roles. For this latter objective, we have set ourselves specific targets: by the year 2020, we are aiming to increase the number of women in managerial positions from its current figure of 11 to at least 15 per cent. We are also supporting the integration of individuals with disabilities.
We regard the diversity of our employees as one of the BMW Group's particular strengths. It provides a pool of talented and competent individuals, helps to integrate different perspectives into our everyday business and ensures a distinctive potential for innovation. As a result, the company is able to spot new trends and topics early on, understand the varied needs of its customers better and translate this information into solutions.
We give special priority to:- women who wish to devote more time to the family on a temporary basis
- men who wish to actively participate in family life
- career starters and part-time employees
- employees with a commitment to helping dependents in need of home care, e.g. with our “eldercare” project。